- President and Owner, Wayne Olson Consulting LLC
Wayne Olson is the president and owner of Wayne Olson Consulting LLC where he advises charities on fundraising, capital campaigns and planned giving. He also advises for-profit corporations on motivation, sales, leadership and employee morale. He provides training through seminars, retreats, and ongoing consultation.
He is the author of three books, including Big Gifts Small Effort, which helps charities, fundraisers and boards understand and use planned giving to better their organizations. His specialty is donor relations and explaining planned giving and all fundraising in easy-to understand terms. His newest book, The Disney Difference, shows nonprofits and for-profit corporations how to apply Disney-like principles to improve their organizations.